9XM is India's leading Hindi freeβtoβair music television channel, owned by 9X Media since its 2007 launch, and headquartered in Mumbai . It showcases nonβstop Bollywood hitsβincluding chartbusters, trending tracks, and occasional indie numbersβdelivered with a fun, animated flair featuring mascot characters like Bade &β―Chote and Bheegi Billi . As the countryβs mostβwatched music network, 9XM reaches nearly 200β―million viewers weekly, outperforming major general entertainment and movie channels seeklogo.com . With a vibrant digital presenceβincluding live streaming, social media, and YouTubeβit gives music lovers easy access to their favorite tunes anytime, anywher